
Magdalena Ivanova – Co-founder & Managing Partner at Executive Content.
I have over 15 years of experience in communications, having held various roles across media and PR. I have served as Editor-in-Chief of the Bloomberg TV Bulgaria website. I have also worked as a PR expert in two banking institutions and, in recent years, in the healthcare sector.
I hold a Ph.D. in Public Communications and Information Sciences, with my dissertation focusing on “Organizational Positioning of Banking Crisis PR”. I earned my Bachelor’s degree in Journalism and Mass Media and a Master’s in Public Relations from the University of National and World Economy.
Over the years, I have led trainings for diverse audiences on topics such as crisis communications, media relations, internal communications, change management, employer branding, corporate communications for business growth, and conflict management.
I have seen firsthand that business leaders, mid-to-senior managers, and industry professionals achieve greater success when they receive expert support in articulating their ideas clearly and persuasively. This realization led me to create a service that helps professionals express their messages effectively- so they truly capture attention and drive impact.Becoming an exceptional communicator- one who speaks and writes with clarity, influence, and strategic advantage- requires experience, skill, and preparation.
Our mission at Executive Content is to save you time and enhance the value you bring to your business by helping you communicate in a clear, compelling, and impactful way.