General terms and conditions

GENERAL TERMS AND CONDITIONS

for the Use of the Website and the Services of Executive Content EOOD

(EU Cross-Border & GDPR-Aligned Version)

I. Provider and Scope of Services

1. Executive Content EOOD, a company duly incorporated under the laws of the Republic of Bulgaria, provides consulting services in the fields of thought leadership, content strategy, content creation, and editorial services, including the drafting, editing, and refinement of written materials (the “Services”).

2. The scope, content, and format of the Services are individually tailored to the needs of each Client and agreed on a case-by-case basis.

3. Services are performed by Magdalena Ivanova or by another qualified person designated by her under the Provider’s responsibility.

II. Purpose and Applicability

4. These General Terms and Conditions (“Terms”) govern all contractual and pre-contractual relationships between:
   (a) any natural or legal person accessing the website executivecontent.bg and/or purchasing Services (“Client”), and
   (b) Executive Content EOOD, UIC 208044214, registered office: 6 Vincent van Gogh Street, 1407 Sofia, Republic of Bulgaria, email: info@executivecontent.bg (the “Provider”).

5. These Terms apply to both B2B and B2C relationships, subject to mandatory consumer protection rules where applicable.

III. Definitions

6. “Website” means executivecontent.bg.

7. “Agreement” means any contract for the provision of Services concluded between the Provider and the Client, including distance contracts within the meaning of EU consumer law.

8. “Consumer” means a natural person acting outside their trade, business, or profession, within the meaning of Directive 2011/83/EU and the Bulgarian Consumer Protection Act.

9. “GDPR” means Regulation (EU) 2016/679 (General Data Protection Regulation).

IV. Electronic Communications and Contract Formation

10. All declarations, acceptances, and confirmations made via the Website or other electronic communication channels constitute electronic statements within the meaning of applicable EU and Bulgarian law and are legally binding.

11. An Agreement is deemed concluded when the Provider confirms acceptance of the Client’s Order or inquiry via electronic means.

12. The Provider reserves the right to refuse an Order prior to contract conclusion without obligation to state reasons.

V. Cross-Border Contracting

13. The Services are offered without territorial limitation within the European Union and may be accessed by Clients located in other jurisdictions, subject to applicable local laws.

14. Nothing in these Terms shall deprive Consumers of mandatory protections granted under the laws of their habitual residence, in accordance with Article 6 of Regulation (EC) No 593/2008 (Rome I).

VI. Fees and Payments

15. Prices for Services are communicated individually and may be quoted in EUR or BGN.

16. Payments are made by bank transfer or other agreed electronic payment methods.

17. Any bank or intermediary fees related to cross-border payments shall be borne by the Client.

18. Advance payments may be required and are deemed accepted once paid.

VII. Performance and Force Majeure

19. The Provider shall perform the Services with due professional care and in accordance with agreed specifications.

20. Neither Party shall be liable for failure or delay caused by events beyond reasonable control, including force majeure events as recognized under EU and Bulgarian law.

21. Obligations are suspended for the duration of such events.

VIII. Intellectual Property Rights

22. Unless expressly agreed otherwise in writing:
    (a) all intellectual property rights in materials created prior to the Agreement remain with their respective owners;
    (b) intellectual property created specifically for the Client shall be governed by the individual Agreement.

23. Website content, branding, logos, and materials remain the exclusive intellectual property of the Provider and are protected under EU and national IP laws.

24. No license is granted except for personal, non-commercial use of Website content.

IX. Data Protection and GDPR Compliance

25. The Provider acts as Data Controller within the meaning of Article 4(7) GDPR with respect to personal data collected via the Website and in connection with the Services.

26. Personal data are processed lawfully, fairly, and transparently for the purposes of:
    – responding to inquiries;
    – contract performance;
    – legal compliance;
    – legitimate business interests, where applicable.

27. The legal bases for processing include Article 6(1)(b) (contract performance), Article 6(1)(c) (legal obligation), and Article 6(1)(f) (legitimate interests).

28. Data subjects have the right to access, rectification, erasure, restriction, portability, and objection in accordance with Articles 15–21 GDPR.

29. Personal data may be disclosed to service providers or professional advisors strictly on a need-to-know basis and subject to appropriate safeguards.

30. Data are not transferred outside the European Economic Area unless adequate safeguards under Chapter V GDPR are in place.

31. Further details are provided in the Provider’s Privacy Policy, which forms an integral part of these Terms.

X. Consumer Right of Withdrawal (EU Distance Selling)

32. Consumers have the right to withdraw from a distance contract within 14 days, in accordance with Directive 2011/83/EU, unless an applicable legal exception applies.

33. Withdrawal does not require justification and incurs no penalties.

34. Refunds are made within 14 days using the same payment method, unless otherwise agreed.

35. Where Services have begun with the Consumer’s explicit prior consent, the Consumer may owe proportionate compensation as permitted by EU law.

XI. Termination

36. Agreements may be terminated in accordance with these Terms, applicable law, or by mutual agreement.

37. Termination does not affect accrued rights or confidentiality and IP obligations.

XII. Governing Law and Jurisdiction

38. These Terms and any Agreement shall be governed by the laws of the Republic of Bulgaria, without prejudice to mandatory EU consumer protections.

39. Courts of Sofia, Republic of Bulgaria, shall have exclusive jurisdiction, unless EU law grants Consumers the right to bring proceedings in their country of residence under Regulation (EU) No 1215/2012 (Brussels I Recast).

XIII. Miscellaneous

40. If any provision is held invalid, the remaining provisions shall remain in force.

41. The English version is intended for international use; in case of discrepancies, the Bulgarian version shall prevail unless mandatory EU law provides otherwise.

42. Contracts are stored electronically and may be accessed upon written request.

Effective Date: 1 January 2025